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Cities are complex places, full of stories from every walk of life. So how do you even begin to capture — let alone effectively communicate — the flavor of a place without destroying it in the process? By letting people tell their own stories, that’s how. For No Mean City, we created a series of videos on far-ranging topics from talking gnomes to drag queens to hip-hop artists, each time letting the story dictate the form of the video. The result is unique and highly shareable content that allows people to find their own connections to Indy’s culture.