A new breed of niche lodging is emerging to cater to Millennials looking for affordable accommodations that reflect their interests and values.

These days, brands do more than just represent a product or service. They also personify a set of beliefs and lifestyles, a list of rules and goals.

It’s reasonable to presume that people are looking at your Instagram account because they already like your brand and they want to see more of what they like. So, you have the opportunity to either disappoint them, or give them a little endorphin boost.

Jerky was just the tip of the trend-berg at Sweets & Snacks 2018. Five acres is an obscene amount of candy and snacks, so we submit for your approval the ingredients, flavor profiles, and brand stories we noticed.

A new product launch needs to make a splash. In times like these, video is a very valuable tool for marketers.