A project at this scale has many moving parts and meaningful connections with vendors and potential audiences need to be made well in advance of opening.

In 2017, the Indianapolis Parks Foundation set a milestone, celebrating the fifteenth anniversary of the IPL Mayor’s Lunch for Parks – also known as the #FunLunch. We have worked to brand and promote the event for the past seven years, so it seemed second nature to embrace the momentum.

Every year, Christ Church Cathedral invites the community to spend a summer day in Indianapolis eating strawberry shortcake beneath on the Circle. We wanted the festival to reflect the same fusion of tradition and progress exemplified by the CCC brand.