Creativity, Community, and Other Comments
Christ Church Cathedral is a reverent, yet progressive, community located on Monument Circle. Since its founding in 1837, Christ Church has welcomed all. But the “Little Church on the Circle” had difficulty communicating who they were to the community at large. Their branding didn’t elevate their openness and generosity. It was time for a change.
Scott Stulen, the Indianapolis Museum of Art’s (soon-to-be-former) curator of audience experiences and performances is embarking on a new professional adventure in Tulsa, Oklahoma. We recently spoke with Scott to learn more about his legacy in Indianapolis and the more than 200 programs he helped execute during his two years at the IMA.
Shaping a museum brand is a tricky task. The institutions serve as guardians of cultural and artistic history while simultaneously pioneering new experiments in thought and expression. How do you capture the contrast—honoring tradition without stifling change?
In times of hardship and heartbreak, it can be easy to lose ourselves in the media. It’s times like these that we most need a reason to smile, to have hope. So, this week, here are a few of our favorite websites that remind us to look for silver linings.
Account managers are crucial to maintaining an efficient and successful marketing firm, but even the best accounts people often go unrecognized because their work isn’t all glitz and glam. This week, we sat down with Pivot's three account managers. See how they keep our clients happy and our team on track.
Sometimes it feels like advertising clutters every surface—from billboards along your morning commute to logos on household products and posts on your Facebook feed to jingles that get stuck in your head. It’s hard to find quiet environments. But is all this clutter a necessary evil, or is there a better alternative?
After stints in government and public relations, Libby Simmons joins the Pivot team as a new writer. She took some time this week to reflect on the winding path that led her to Indianapolis and Pivot.
It all began in 1965, with just 100 shortcakes. Fifty-one years later, Christ Church Cathedral’s annual Strawberry Festival includes seven tons of strawberries and 19,000 shortcakes. It is the church’s signature community event, but it’s not just about sugar and shortcakes. It’s about service. Because all the proceeds that come in go right back out.
Pop quiz: Why does your company exist? Unless you work for the U.S. Mint, we’re betting you didn’t answer “to make money.” Yes, companies generate profit for investors and provide livelihoods for employees, but saying your company exists to make money is like saying you exist to breathe, sleep, and eat. Those are necessary functions for survival—not your core purpose.
When was the last time an article gripped you? Pulled you in from the first sentence and kept your attention ‘til the last? It’s not every day an in-depth article rises above the fray of clickbait to capture my undivided attention, but when it does, it feels like a little miracle. I wanted to know when it last happened to the Pivot team (and selfishly, I wanted more reading material), so I asked them: What was the last article you read start-to-finish? Here’s what they said: