The Blog
The Blog
Creativity, Community, and Other Comments
The Dynamic Duo Joins The Pivoteer Legion
Mild-mannered by day, our newest Pivoteers Jordan and Jane share a not-so-secret love of superhero stories. We asked them about their alter egos, then imagined a comic book version of life at Pivot.
Read More Share
The Dynamic Duo Joins The Pivoteer Legion
Pivot Playlist No. 6: Childhood Jams
When we hear songs from our youth, we are instantly transported to the past. The music we listened to still holds a disproportionate amount of power over our emotions, so the nostalgia is hard to fight. This week, Pivoteers share some of their favorite music from the "days of yore."
Read More Share
Pivot Playlist No. 6: Childhood Jams
Building and Breaking Brand Loyalty
The NFL has the most brand loyal customers in major league sports. But where does all of this loyalty come from? Why do we find ourselves consumed in the culture that’s all too addictive? It’s simple, really.
Read More Share
Building and Breaking Brand Loyalty
Isn’t It Ironic? Moleskine Thrives in Our Digital World.
Technology is our world. Smartphones. FitBits. Selfies and LOLs. We inhale digital sights and sounds at a rapid rate and exhale a growing dependence on technology that borders on obsession. But in this increasingly technological world, Moleskine has created a niche with its simple black notebook. Coincidence? Not at all.
Read More Share
Isn’t It Ironic? Moleskine Thrives in Our Digital World.
Up In the Air With Dawn Olsen
I nervously sat in the back of the helicopter, nails bitten to the quick. What am I doing? My legs shook and my mind raced, and the pilot mumbled codes and commands beyond my comprehension. My ears, shielded beneath a headset, did not hear the fwump fwump fwump of the rotor blades, or the pinched squeaks that surely escaped my lips. All I could hear was the pilot, the control center, and my own pounding anxiety.
Read More Share
Up In the Air With Dawn Olsen
Meet “Dawnathan,” Pivot’s Newest Portmanteau
It didn’t take long for Dawn and Jonathan—Pivot’s newest team members—to become a portmanteau. Affectionately known as “Dawnathan” to fellow Pivoteers, Dawn joins the team as a writer, and Jonathan as a strategist. Recently, “Dawnathan” sat down to discuss their favorite social media network—Instagram—and the effect it has on Indy’s creative community.
Read More Share
Meet “Dawnathan,” Pivot’s Newest Portmanteau
More Than Kicking Balls
There comes a time in every designer’s life when an opportunity arises that will change the world forever; friends, family, even competitors look to you with wide eyes, nodding approvingly. “You got this,” their expressions say. And your next move will determine the fate of life as we know it.
Read More Share
More Than Kicking Balls
When $#*! Hits the Fan
Some nights it feels like crisis is in the air. That every headline I come across on NYT is even more anxiety inducing than the next. Blame the reach of digital media. Blame the speed of social media. Hell, blame the phases of the moon if that feels right. The point is that in big business (small business too), crisis situations are inevitable and so the more prepared you are, the better.
Read More Share
When $#*! Hits the Fan
Assessing Your Strengths
We love knowing everyone’s personality at Pivot: it makes for great ideas, interesting conversation, and a variety of music in the office. A few years ago, we finally found a personality test that doesn’t read like a horoscope, and ever since, every Pivoteer has taken the test.
Read More Share
Assessing Your Strengths
Tattoo You
With a history pre-dating Western Civilization, you’d think tattoos would have had an easy walk into modern culture. Not the case. People with tattoos have been discriminated against since permanent ink was introduced into mainstream society—especially in the workplace.
Read More Share
Tattoo You