Creativity, Community, and Other Comments
Alan Sternberg is no stranger to hard work. At age 28, he's already the executive chef of Cerulean, one of our favorite clients and Indianapolis' top restaurants. I sat down with Alan to discuss what it's like to be in the middle of Indy's emerging restaurant scene.
For those of you who haven't heard, Creative Mornings---a free, monthly breakfast lecture focused on bringing creative people together---has come to Indy.
I recently heard someone describe Twitter as the modern-day equivalent of the office water cooler: it's where people go to share news, ideas, frustrations and to just take a break. And what better way to take a break and get inspired than in the company of some of Indy's most creative minds?
Less than one week left in 2014, and that means our annual round up of your favorite Pivot blogs. We know you've been on pins-and-needles for this most ultimate of year end Top 10 lists. But first off, we want to say thank you all again for another amazing year here at Pivot.
Last spring, my wife Megan and I finally took the trip to Italy that we had always talked about. In January, we booked a 10-day trip that would take us around to Rome, Florence, Cinque Terre, and Venice. We were leaving in March, so we had plenty of time to figure out exactly what we wanted to do. But because I am who I am, we had already been planning for months.
Not everyone agrees with the use of magic and wonder in advertising today, especially around the holidays. Here to comment on what they believe are the most offensive and appalling holiday commericals of 2014 are our resident holiday spirit experts, Mr. Scrooge and Mr. Grinch.
After years of steady growth and some remarkable successes for their clients, Words for Good began to feel it was time to take their brand to the next level. What had originally been conceived as a friendly, local brand now felt out-of-place when put in front of their prominent health care and higher education clients.
With only hours until the official holiday shopping season is upon us, we thought we'd save you the trouble of having to guess what you should get us this year.
It’s no secret that advertising often gets a bad rap. Granted, Mad Men has added a touch of glamour to the industry more recently, but I’m not sure advertising will ever fully shake off the Bill Hicks rants and the ire of anti-Consumerists. More idealistic artists, writers, and musicians especially love to take shots at advertising. And believe me, I know. I was one.
Will copywriters soon become extinct? In a few years, will agencies just consist of designers who can do everything by themselves? Some agencies are already doing away with the separation between designers and copywriters. So is this the new face of marketing?